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Marketing, communications and publicity strategies to help our clients communicate their brands
Health Care Clients
United Cerebral Palsy of Eastern CT: Rebranding, Web Development, Videos, Google Grant for Nonprofits & AdWords Campaign
Mathieu Marketing recently helped United Cerebral Palsy (UCP) of Eastern CT update their brand and create a new website, ucpect.org, which includes robust features like new forms that instantly connect UCP's program managers to potential new clients. The site also collects customer data for each program area, providing valuable business metrics for the leadership team. We created a series of video productions to highlight UCP's core service offerings. The videos were published on the FOX TV network as a series of Public Service Announcements (PSAs) throughout the year. Branded photography tells the story of how UCP helps people with disabilities in CT lead more independent lives. Our team helped UCP vet the $120,000 Google AdWord Grant which supplies the agency a budget of $10,000 per month in paid advertising to boost traffic to their new web property.
VNA of Southern Worcester County: Google Grant for Nonprofits Advertising Campaign, Web Development, Public Relations
“We think our new website, vnaswc.org, is polished, professional, easy to navigate and consumer friendly! We are excited about working with Mathieu Marketing again on our next marketing project. Sheri's agency helped us win the annual $120,000 Google Grant for non-profits. We intend to put that $10,000 monthly budget for online advertising to good use with a new ad campaign to attract potential clients who are searching for our home care services on the Internet.”
Jacklyn Fleming, CEO
Visiting Nurse Association of Southern Worcester County, Inc
Non-Profit Clients
CT Historical Society: Educational Videos to Celebrate CT's Rich History, to Promote Exhibits, and for Branding, Web & Social Media
"The final video, social media and marketing programs are always professional and effective, hitting all the right tones and precisely projecting the CT Historical Society’s brand... We will definitely continue to use Mathieu Marketing for our video and marketing needs.”
Jody Blankenship, Executive Director
Connecticut Historical Society
Oak Hill: Fundraising Support, Historical Video, Website Development, Collateral
"Mathieu Marketing takes a strategic approach to each of our projects and the end product is always exceptional... Over the last 15 years, Sheri’s projects have made a significant impact on both the marketing and fundraising efforts of Oak Hill...She has embraced our mission and is constantly looking for ways to expand our reach and raise awareness of our programs and services. Any company would be fortunate to have her as a resource/partner.”
Ruth C. Hayes, Chief Development & Communications Officer
Oak Hill
Business-to-Business Clients
Motorola Solutions: Video Campaign Showcases New, Real-Time Crime Analysis Technology. Usage: Media Publicity, Online Product Collateral, Social & Web Channels.
Mathieu Marketing produced a series of videos to promote Motorola Solutions’ advanced real-time crime analysis technology. In this production, the Mayor of the city of Springfield and other city officials discuss the benefits of Motorola Solutions' CommandCentral technology platform to the city for public health and safety.
Continuity: Rebranding, Publicity and new Website
When Continuity, a technology firm serving financial institutions nationwide, set new goals for aggressive growth, they hired Mathieu Marketing to help publicize their efforts. Mathieu Marketing updated their brand, created a new website and publicized Continuity’s new leadership position in the marketplace.
Website: continuity.com
BBE Office Interiors: Rebranding and new Website
BBE Office Interiors had a goal to rebrand their business to address its specific market segments. Mathieu Marketing was hired to rebrand the company’s messaging and website design to tailor its core messaging to all of BBE’s audience segments — Architect, Designers and Project Managers in their vertical markets: Healthcare, Educational (K-12 to Universities) and Corporate.
Website: https://www.bbeoffice.com/
COCC:Technology Firm in CT — Corporate Brand Imagery for Web & Print, Annual Reports
Morrow & Company LLC: Capital Market Intelligence Consultancy Firm — Branding Collateral and Web Development
“Our company image brochure and new branding professionally depicts our core offerings and communicates our brand message — that Morrow Sets the Course for its clients.”
Tracie Vicki, Morrow & Company, LLC Corporate Governance & Proxy Advisory Firm